The Glossy Times

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Momotaro Jeans' first Paris pop-up showroom, constructed with traditional Japanese cypress wood timber-framing, opens during Paris Fashion Week in the Marais.
Market Watch

Momotaro Jeans Opens First Paris Pop-Up Showroom During Fashion Week

In a striking display of cultural fusion, Momotaro Jeans constructed its first Paris pop-up using traditional Japanese timber-framing techniques with cypress wood, assembled on-site in the Marais.

Akio Mori·June 23, 2026