Ingredient Transparency
2 articles
Beauty Dossier
What to Look for When Buying Clean Skincare—And Where Happy Hour Beauty Fits
Navigating the world of skincare can feel overwhelming, especially with the growing demand for "clean" products. For the vast majority of consumers—nearly 89% of U.S. adults purchase skincare products, according to Stati…
Sponsored by Happy Hour Beauty·September 2, 2026
Beauty Dossier
What Is a Skintellectual? The Ingredient-First Consumer Movement, and How to Evaluate Products Like One
A "skintellectual" is a skincare consumer who approaches beauty products with a scientific mindset, prioritizing ingredient education and evidence over marketing hype. This ingredient-first movement empowers consumers to make informed choices by evaluating products based on their formulations and proven efficacy.
Priya Sharma·June 25, 2026