The Glossy Times

Data Foundation

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Elegant customers interacting with AI virtual try-on technology in a sophisticated luxury retail store.
The Tech Edit

AI's Two-Front Transformation of Luxury Retail: White-Glove Service at Scale, Built on a Data Foundation

Luxury retail is undergoing a dual AI transformation, scaling "white-glove" service through personalized customer experiences and optimizing operations with a unified data foundation. This strategic shift enables brands to orchestrate value across customer moments, moving beyond traditional product sales.

Akio Mori·June 20, 2026